How IV Nutrition Brought in 187 New Patients in Just 90 Days!
IV Nutrition is a nationwide functional medicine business specializing in IV Nutrient Therapy. They offer a variety of IV therapy and functional medicine services aimed at helping clients improve their health.
The Challenge
Before partnering with Stay Bien, IV Nutrition struggled with their paid advertising efforts.
Previous campaigns, run with different agencies, failed to deliver consistent or affordable results.
They relied heavily on foot traffic, word-of-mouth, and referrals, which weren’t enough to sustain long-term growth.
Many potential clients in their market were skeptical about IV Nutrient Therapy and its benefits.
IV Nutrition knew they needed a way to consistently bring new patients into their clinics.
Our Approach
When Stay Bien began working with IV Nutrition’s Fort Collins and Centennial clinics, we started with an in-depth analysis:
Reviewed previous campaigns: What had been tried, and why didn’t it work?
Identified key issues: Messaging lacked clarity, and creatives didn’t resonate with the audience.
Market insights: There was skepticism about the effectiveness of IV therapy as a legitimate health solution.
Armed with this information, we developed a new strategy:
Educate the Market:
Shifted credibility to reputable sources like the National Institutes of Health (NIH) to build trust.
Created ads highlighting the science-backed benefits of IV therapy.
Share Real Stories:
Highlighted powerful client success stories to show the real-world impact of IV therapy.
Combine Strategies:
Developed ads blending scientific credibility with transformational testimonials.
The Results 👇
This revamped strategy was a game-changer. Over 90 days, IV Nutrition's Fort Collins and Centennial clinics welcomed 187 new patients, with highly efficient lead costs.